
The Social Reckoning is here and people hate it. In some respects, this is understandable. A follow-up to arguably the best film of the 21st century was always going to command high expectations. With three A- listers heading up the cast and Aaron Sorkin providing the script, such high hopes seemed legitimate. They do go unmet, but The Social Reckoning’s failure is more due to the limitations of its story than any crimes against filmmaking.
The Social Network was a deliciously juicy story about friendship, betrayal and power. One that has only grown more portentous as the years have passed and its technological subject matter has altered media, culture and social interactions so inexorably. The Social Reckoning, by contrast, just doesn’t haven’t that same weight behind it. It is about a data scientist, who once liked, and worked, for Facebook (or Meta as they now call themselves), realised they were shitty, and blew the whistle on them. That’s pretty much it. What’s more, the catalyst for the protagonist’s change of heart: that Facebook’s algorithms promote toxicity and gravitate users towards extremist groups, is, while disconcerting, hardly revelatory information.
The propensity of algorithms to promote outrageous content and dangle clickbait before its faceless sea of scrollers is something that near enough anyone with a smart phone is aware of at this point. They’re flooded with the real-life evidence every day. I keep my Youtube algorithm clean, but it still throws the odd nutjob shrieking into the void at me if I’m not careful. The film does add that Facebook chose deliberately to ignore this in favour of the greater engagement and profitability that ragebait brings. This may be news to some. But again, to most, this will hardly be shocking. Revealing a billion-dollar tech company doesn’t care much about the average joe, feels a bit like saying Vladimir Putin probably isn’t the cuddliest of individuals. Yet the algorithm and Facebook’s response to it are the film’s two big reveals.
It’s not that these aren’t concerning realities. But we’ve all been swimming in the Meta-built sewer for far too long to be shocked at this point.
The performances from the triumvirate of stars on the poster don’t collectively land either. Mikey Madison does a solid job and shows her range as she goes from a brazen, vulgar-mouthed sex worker in Anora to an introverted data nerd in this outing. Jeremy Allen White gives a paint by numbers performance that does little more than the bare minimum. And Jeremy Strong’s Mark Zuckerberg seems like little more than Kendall Roy with a worse haircut.
It’s not that anything in this film is terrible. It’s functional and mildly engaging. I wasn’t clock-watching at any point. But following up The Social Network with this unspectacular and unrevelatory effort feels a little like sending the local street busker on stage after Oasis have just played a three-hour set.
The only really clumsy element of this film is its ending. Upon exposing her former employers, Mikey Madison’s character gives a triumphant fist pump. You’re supposed to see it and think “fuck yeah, they did it!” But as you’re watching, Meta algorithms are simultaneously pumping out AI slop out to millions quicker than you can say ‘brainrot’.


